Digital Marketing Department
At PGt’s Digital Marketing Department, we take a strategic, creative, and data-driven approach to designing and implementing effective solutions in the online space, enabling brands to build a purposeful, distinctive, and measurable presence within the digital ecosystem. In this department, digital is not merely seen as an advertising tool, but as a complete platform for
- Published in PGt Digital Marketing, Articles, PGt Advertising, Uncategorized
PR Department
In the PR & Communications department at PGt, we go beyond daily operations and take a strategic approach to the integrated management of brand image and reputation. The goal of this department is to create an intelligent, continuous, and impactful connection between the brand and its stakeholders from audiences and customers to media, institutions, and
- Published in Articles, PGt Public Relations (PR), PGt Celebrations, PGt Advertising, Uncategorized
Our Services
At PGt Agency, services are not limited to the execution of advertising activities. We believe in designing and implementing a complete communications ecosystem for brands and companies. Our approach is based on integrated communications; meaning that all touchpoints between a brand or company and its audience, from traditional media to digital platforms, are aligned within
- Published in PGt Advertising, Articles, PGt Public Relations (PR), PGt Celebrations, Uncategorized
The Story of PGt
Years ago, Alan Cordier, one of the pioneers in the field of communications and marketing, took a bold step with the aim of introducing innovative solutions in public relations and integrated brand communications. He pursued the idea of establishing a communications agency in Iran; a place where communication was seen not merely as a tool,
- Published in Articles, PGt Public Relations (PR), PGt Celebrations, PGt Advertising, Uncategorized
Public Relations and Sustainability: Bridging Communication and Environmental Action
In a world where the type and nature of relationships are constantly changing, what has until now been known in organizations as the job position of “Public Relations” has moved beyond its classical form. Public Relations is the link between the public sphere and the stakeholders of an economic foundation. Public Relations professionals serve customer
- Published in Articles, PGt Public Relations (PR), Uncategorized
When Crisis PR Needs More Than a Good Story
Stories rally morale. Frameworks prevent mistakes. This turns wartime comms from inspiration into an executable plan. In wartime, communication isn’t neutral. It either stabilizes or it spirals. Public relations tends to reach for a familiar playbook: craft a stirring story, set the tone, call for unity. That’s morale work. But when the clock is loud
- Published in Articles
1403 Budgeting & Forecasting Session: Aligning Budgets, Setting Clear Expectations, and Moving Forward Together
Last week, senior managers of PGt company gathered in a significant meeting to determine the company’s budget and financial strategies. This meeting focused on topics such as transparency in setting short-term and long-term goals, optimizing budget allocation, reviewing team performance and members’ achievements, and achieving a cohesive landscape grounded in clarity, realism, and high
- Published in Articles
Building Trust and Credibility: The Role of Corporate Communications in Iranian Businesses
Corporate communications is the process of building and maintaining relationships between a company and its stakeholders. It encompasses various channels of communications such as public relations, advertising, internal communications, and social media to convey the company’s message to its stakeholders. In contrast, product communications focus solely on promoting specific products or services. Unfortunately, many Iranian
- Published in Articles